{"id":31183,"date":"2022-01-14T11:14:22","date_gmt":"2022-01-14T10:14:22","guid":{"rendered":"https:\/\/www.investglass.com\/?p=31183"},"modified":"2025-03-21T08:35:49","modified_gmt":"2025-03-21T07:35:49","slug":"jak-architekci-moga-skorzystac-z-oprogramowania-crm","status":"publish","type":"post","link":"https:\/\/www.investglass.com\/pl\/how-architects-can-benefit-from-crm-software\/","title":{"rendered":"Jak architekci mog\u0105 skorzysta\u0107 z oprogramowania CRM"},"content":{"rendered":"
\"Oprogramowanie<\/figure>\n\n\n\n

Silne relacje z klientami s\u0105 kluczem do sukcesu dla w\u0142a\u015bcicieli firm, korporacji i architekt\u00f3w.\u00a057% firm zg\u0142asza wzrost przychod\u00f3w ze sprzeda\u017cy<\/strong>\u00a0oraz\u00a053% zapewnia lepsz\u0105 retencj\u0119 klient\u00f3w<\/strong>\u00a0po wdro\u017ceniu oprogramowania CRM (CRM.org<\/a>). Dla architekt\u00f3w systemy CRM zwi\u0119kszaj\u0105\u00a0zarz\u0105dzanie projektami, komunikacja z klientami i centralizacja danych<\/strong>, co prowadzi do lepszej wydajno\u015bci i zadowolenia klient\u00f3w (PickMyCRM<\/a>).<\/p>\n\n\n\n

Na tym blogu przyjrzymy si\u0119 bli\u017cej temu, czym jest oprogramowanie CRM i jak architekci mog\u0105 skorzysta\u0107 na jego wdro\u017ceniu w swoich praktykach.<\/p>\n\n\n\n

Czym jest oprogramowanie CRM?<\/strong><\/h2>\n\n\n\n

CRM oznacza oprogramowanie do zarz\u0105dzania relacjami z klientami, kt\u00f3re jest form\u0105 oprogramowania zaprojektowanego w celu wspierania pozytywnych relacji z klientami za pomoc\u0105 szeregu narz\u0119dzi cyfrowych. Narz\u0119dzia te mog\u0105 pom\u00f3c w nast\u0119puj\u0105cych us\u0142ugach:<\/p>\n\n\n\n

- Sprzeda\u017c
- Marketing<\/a>
- Obs\u0142uga klienta
- Zarz\u0105dzanie projektami
- Wysy\u0142ka<\/p>\n\n\n\n

\"\"<\/figure>\n\n\n\n

Korzy\u015bci z CRM dla architekt\u00f3w<\/strong><\/h2>\n\n\n\n

Szybkie fakturowanie<\/strong><\/h3>\n\n\n\n

Architekci s\u0105 w cz\u0119stym kontakcie ze swoimi klientami, co sprawia, \u017ce istotne jest, aby fakturowanie<\/a> b\u0142\u0119d\u00f3w, kt\u00f3rych nale\u017cy zawsze unika\u0107. Fakturowanie jest ci\u0105g\u0142ym procesem dla architekt\u00f3w, poniewa\u017c pod\u0105\u017ca za post\u0119pem ka\u017cdego projektu. Oprogramowanie CRM sprawia, \u017ce fakturowanie jest bardziej wydajne dla firm architektonicznych, umo\u017cliwiaj\u0105c u\u017cytkownikom tworzenie inteligentnych przep\u0142yw\u00f3w pracy zaprojektowanych do \u015bledzenia procesu fakturowania.<\/p>\n\n\n\n

Funkcje zarz\u0105dzania projektami oprogramowania CRM oferuj\u0105 u\u017cytkownikom przegl\u0105d post\u0119p\u00f3w zespo\u0142u, dzi\u0119ki czemu mo\u017cna zweryfikowa\u0107 ka\u017cde zadanie podlegaj\u0105ce rozliczeniu po jego zako\u0144czeniu.<\/p>\n\n\n\n

Zautomatyzowany marketing<\/strong><\/h3>\n\n\n\n

Integracja narz\u0119dzi analitycznych, takich jak Reklamy Google<\/strong>, Piksel Facebooka<\/strong>, oraz Google Analytics<\/strong> jest niezb\u0119dna dla firm architektonicznych, kt\u00f3re chc\u0105 zoptymalizowa\u0107 swoje strategie marketingowe. Platformy te umo\u017cliwiaj\u0105 precyzyjne \u015bledzenie interakcji u\u017cytkownik\u00f3w, zwi\u0119kszaj\u0105c skuteczno\u015b\u0107 marketingu. Warto zauwa\u017cy\u0107, \u017ce firmy zarabiaj\u0105 \u015brednio $2<\/strong> przychod\u00f3w za ka\u017cdy $1<\/strong> wydanych na reklamy Google, wskazuj\u0105cy 200%<\/strong> zwrot z inwestycji (ROI).<\/a>  Ponadto, \u015bredni wsp\u00f3\u0142czynnik klikalno\u015bci (CTR) dla reklam Google w r\u00f3\u017cnych bran\u017cach wynosi ok. 6.42%<\/strong>. Wykorzystuj\u0105c te narz\u0119dzia, firmy architektoniczne mog\u0105 podejmowa\u0107 decyzje oparte na danych, udoskonala\u0107 swoje strategie i ostatecznie poprawia\u0107 pozyskiwanie i utrzymywanie klient\u00f3w.<\/p>\n\n\n\n

Oprogramowanie CRM, kt\u00f3re mo\u017cna zintegrowa\u0107 z narz\u0119dziami analitycznymi i innymi platformami stron trzecich, takimi jak poczta e-mail, mo\u017ce stworzy\u0107 centrum misji dla dzia\u0142a\u0144 marketingowych. Grupowe wiadomo\u015bci e-mail mo\u017cna \u015bledzi\u0107, planowa\u0107 i tworzy\u0107 szablony istotnych wska\u017anik\u00f3w KPI.<\/p>\n\n\n\n

Lepsza komunikacja<\/strong><\/h3>\n\n\n\n

Projekty architektoniczne anga\u017cuj\u0105 wiele os\u00f3b, od pracownik\u00f3w w miejscu pracy i stron trzecich po in\u017cynier\u00f3w i klient\u00f3w. Ka\u017cda osoba wnosi sw\u00f3j wk\u0142ad w projekt na sw\u00f3j w\u0142asny spos\u00f3b, ale nawet je\u015bli ka\u017cdy pracownik pracuje najlepiej jak potrafi, nie gwarantuje to sukcesu projektu.<\/p>\n\n\n\n

W rzeczywisto\u015bci kluczem do sukcesu projektu jest jako\u015b\u0107 komunikacji mi\u0119dzy du\u017cymi zespo\u0142ami. Dzi\u0119ki dedykowanemu oprogramowaniu CRM ka\u017cda osoba zaanga\u017cowana w projekt b\u0119dzie mog\u0142a uzyska\u0107 dost\u0119p do tych samych danych i udost\u0119pnia\u0107 je niezale\u017cnie od lokalizacji. Pracownicy mog\u0105 mie\u0107 dost\u0119p do niezb\u0119dnych danych z dowolnego urz\u0105dzenia, w tym tablet\u00f3w i urz\u0105dze\u0144 mobilnych. Ta elastyczno\u015b\u0107 mo\u017ce znacznie poprawi\u0107 relacje z klientami i zbudowa\u0107 zaufanie mi\u0119dzy zespo\u0142em a klientami.<\/p>\n\n\n\n

Usprawniona komunikacja wynikaj\u0105ca z integracji oprogramowania CRM w projekcie mo\u017ce r\u00f3wnie\u017c poprawi\u0107 wydajno\u015b\u0107 pracy, poniewa\u017c kluczowi uczestnicy projektu mog\u0105 by\u0107 natychmiast powiadamiani o wszelkich zmianach w miejscu pracy.<\/p>\n\n\n\n

Integracja przyjazna dla u\u017cytkownika<\/strong><\/h3>\n\n\n\n

Narz\u0119dzia CRM s\u0105 stosunkowo proste w integracji i konfiguracji i mo\u017cna je dostosowa\u0107 do w\u0142asnych potrzeb. Od samego pocz\u0105tku zaleca si\u0119 korzystanie z pomocy ekspert\u00f3w, ale gdy ju\u017c zaczniesz z nich korzysta\u0107, s\u0105 one niezwykle przyjazne dla u\u017cytkownika.<\/p>\n\n\n\n

Skalowalne oprogramowanie CRM mo\u017ce nadal spe\u0142nia\u0107 zmieniaj\u0105ce si\u0119 potrzeby wraz z rozwojem firmy, dlatego dobrym pomys\u0142em jest zakup CRM od dostawcy, kt\u00f3ry mo\u017ce zaoferowa\u0107 specjalistyczne porady informatyczne oparte na konkretnych projektach architektonicznych.<\/p>\n\n\n\n

Skontaktuj si\u0119 z naszym zespo\u0142em<\/strong><\/h3>\n\n\n\n
\"CRM<\/figure>\n\n\n\n

Je\u015bli chcesz dowiedzie\u0107 si\u0119 wi\u0119cej o korzy\u015bciach p\u0142yn\u0105cych z CRM dla architekt\u00f3w<\/a>, nie wahaj si\u0119 Skontaktuj si\u0119<\/a> skontaktuj si\u0119 z naszym zespo\u0142em w InvestGlass ju\u017c dzi\u015b, a nasi eksperci z przyjemno\u015bci\u0105 Ci pomog\u0105.<\/p>","protected":false},"excerpt":{"rendered":"

Strong customer relationships are key to success for business owners, corporations, and architects.\u00a057% of businesses report increased sales revenue\u00a0and\u00a053% see improved customer retention\u00a0after adopting CRM software (CRM.org). For architects, CRM systems enhance\u00a0project management, client communication, and data centralization, leading to better efficiency and client satisfaction (PickMyCRM). In this blog, we’ll be taking a closer look […]<\/p>\n","protected":false},"author":1,"featured_media":31188,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[13],"tags":[278],"class_list":["post-31183","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-article","tag-crm-for-architects"],"yoast_head":"\nCRM Software for Architects: How architects can benefit - InvestGlass<\/title>\n<meta name=\"description\" content=\"If you'd like to learn more about the benefits of CRM software for architects, don't hesitate to get in touch with our team today\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.investglass.com\/pl\/jak-architekci-moga-skorzystac-z-oprogramowania-crm\/\" \/>\n<meta property=\"og:locale\" content=\"pl_PL\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"How architects can benefit from CRM software\" \/>\n<meta property=\"og:description\" content=\"Strong customer relationships are key to success for business owners, corporations, and architects.\u00a057% of businesses report increased sales\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.investglass.com\/pl\/jak-architekci-moga-skorzystac-z-oprogramowania-crm\/\" \/>\n<meta property=\"og:site_name\" content=\"InvestGlass\" \/>\n<meta property=\"article:published_time\" content=\"2022-01-14T10:14:22+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2025-03-21T07:35:49+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/www.investglass.com\/wp-content\/uploads\/2022\/01\/CRM-Software-for-Architects.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"1280\" \/>\n\t<meta property=\"og:image:height\" content=\"770\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"InvestGlass\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:creator\" content=\"@investglass\" \/>\n<meta name=\"twitter:site\" content=\"@investglass\" \/>\n<meta name=\"twitter:label1\" content=\"Napisane przez\" \/>\n\t<meta name=\"twitter:data1\" content=\"InvestGlass\" \/>\n\t<meta name=\"twitter:label2\" content=\"Szacowany czas czytania\" \/>\n\t<meta name=\"twitter:data2\" content=\"4 minuty\" \/>\n<!-- \/ Yoast SEO Premium plugin. -->","yoast_head_json":{"title":"Oprogramowanie CRM dla architekt\u00f3w: Jak architekci mog\u0105 skorzysta\u0107 - InvestGlass","description":"Je\u015bli chcesz dowiedzie\u0107 si\u0119 wi\u0119cej o zaletach oprogramowania CRM dla architekt\u00f3w, skontaktuj si\u0119 z naszym zespo\u0142em ju\u017c dzi\u015b","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/www.investglass.com\/pl\/jak-architekci-moga-skorzystac-z-oprogramowania-crm\/","og_locale":"pl_PL","og_type":"article","og_title":"How architects can benefit from CRM software","og_description":"Strong customer relationships are key to success for business owners, corporations, and architects.\u00a057% of businesses report increased sales","og_url":"https:\/\/www.investglass.com\/pl\/jak-architekci-moga-skorzystac-z-oprogramowania-crm\/","og_site_name":"InvestGlass","article_published_time":"2022-01-14T10:14:22+00:00","article_modified_time":"2025-03-21T07:35:49+00:00","og_image":[{"width":1280,"height":770,"url":"https:\/\/www.investglass.com\/wp-content\/uploads\/2022\/01\/CRM-Software-for-Architects.jpg","type":"image\/jpeg"}],"author":"InvestGlass","twitter_card":"summary_large_image","twitter_creator":"@investglass","twitter_site":"@investglass","twitter_misc":{"Napisane przez":"InvestGlass","Szacowany czas czytania":"4 minuty"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"NewsArticle","@id":"https:\/\/www.investglass.com\/how-architects-can-benefit-from-crm-software\/#article","isPartOf":{"@id":"https:\/\/www.investglass.com\/how-architects-can-benefit-from-crm-software\/"},"author":{"name":"InvestGlass","@id":"https:\/\/www.investglass.com\/#\/schema\/person\/4682ebae5d718a2ed1b77c9dab0a1f24"},"headline":"How architects can benefit from CRM software","datePublished":"2022-01-14T10:14:22+00:00","dateModified":"2025-03-21T07:35:49+00:00","mainEntityOfPage":{"@id":"https:\/\/www.investglass.com\/how-architects-can-benefit-from-crm-software\/"},"wordCount":643,"publisher":{"@id":"https:\/\/www.investglass.com\/#organization"},"image":{"@id":"https:\/\/www.investglass.com\/how-architects-can-benefit-from-crm-software\/#primaryimage"},"thumbnailUrl":"https:\/\/www.investglass.com\/wp-content\/uploads\/2022\/01\/CRM-Software-for-Architects.jpg","keywords":["CRM for architects"],"articleSection":["Article"],"inLanguage":"pl-PL","copyrightYear":"2022","copyrightHolder":{"@id":"https:\/\/www.investglass.com\/pl\/#organization"}},{"@type":"WebPage","@id":"https:\/\/www.investglass.com\/how-architects-can-benefit-from-crm-software\/","url":"https:\/\/www.investglass.com\/how-architects-can-benefit-from-crm-software\/","name":"Oprogramowanie CRM dla architekt\u00f3w: Jak architekci mog\u0105 skorzysta\u0107 - InvestGlass","isPartOf":{"@id":"https:\/\/www.investglass.com\/#website"},"primaryImageOfPage":{"@id":"https:\/\/www.investglass.com\/how-architects-can-benefit-from-crm-software\/#primaryimage"},"image":{"@id":"https:\/\/www.investglass.com\/how-architects-can-benefit-from-crm-software\/#primaryimage"},"thumbnailUrl":"https:\/\/www.investglass.com\/wp-content\/uploads\/2022\/01\/CRM-Software-for-Architects.jpg","datePublished":"2022-01-14T10:14:22+00:00","dateModified":"2025-03-21T07:35:49+00:00","description":"Je\u015bli chcesz dowiedzie\u0107 si\u0119 wi\u0119cej o zaletach oprogramowania CRM dla architekt\u00f3w, skontaktuj si\u0119 z naszym zespo\u0142em ju\u017c dzi\u015b","breadcrumb":{"@id":"https:\/\/www.investglass.com\/how-architects-can-benefit-from-crm-software\/#breadcrumb"},"inLanguage":"pl-PL","potentialAction":[{"@type":"ReadAction","target":["https:\/\/www.investglass.com\/how-architects-can-benefit-from-crm-software\/"]}]},{"@type":"ImageObject","inLanguage":"pl-PL","@id":"https:\/\/www.investglass.com\/how-architects-can-benefit-from-crm-software\/#primaryimage","url":"https:\/\/www.investglass.com\/wp-content\/uploads\/2022\/01\/CRM-Software-for-Architects.jpg","contentUrl":"https:\/\/www.investglass.com\/wp-content\/uploads\/2022\/01\/CRM-Software-for-Architects.jpg","width":1280,"height":770,"caption":"CRM Software for Architects"},{"@type":"BreadcrumbList","@id":"https:\/\/www.investglass.com\/how-architects-can-benefit-from-crm-software\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"InvestGlass","item":"https:\/\/www.investglass.com\/"},{"@type":"ListItem","position":2,"name":"How architects can benefit from CRM software"}]},{"@type":"WebSite","@id":"https:\/\/www.investglass.com\/#website","url":"https:\/\/www.investglass.com\/","name":"InvestGlass","description":"Swiss Sovereign CRM","publisher":{"@id":"https:\/\/www.investglass.com\/#organization"},"alternateName":"InvestGlass","potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/www.investglass.com\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"pl-PL"},{"@type":["Organization","Place"],"@id":"https:\/\/www.investglass.com\/#organization","name":"InvestGlass","url":"https:\/\/www.investglass.com\/","logo":{"@id":"https:\/\/www.investglass.com\/how-architects-can-benefit-from-crm-software\/#local-main-organization-logo"},"image":{"@id":"https:\/\/www.investglass.com\/how-architects-can-benefit-from-crm-software\/#local-main-organization-logo"},"sameAs":["https:\/\/x.com\/investglass","https:\/\/www.linkedin.com\/company\/investglass\/","https:\/\/www.youtube.com\/channel\/UCt5r5XgzbSq2KhguJQxCwyA"],"telephone":[],"openingHoursSpecification":[{"@type":"OpeningHoursSpecification","dayOfWeek":["Monday","Tuesday","Wednesday","Thursday","Friday","Saturday","Sunday"],"opens":"09:00","closes":"17:00"}]},{"@type":"Person","@id":"https:\/\/www.investglass.com\/#\/schema\/person\/4682ebae5d718a2ed1b77c9dab0a1f24","name":"InvestGlass","image":{"@type":"ImageObject","inLanguage":"pl-PL","@id":"https:\/\/secure.gravatar.com\/avatar\/8fb928ff37ca45def17ac75d6e799fb75f3f24f123aa31be169bfaf65f59dd40?s=96&d=mm&r=g","url":"https:\/\/secure.gravatar.com\/avatar\/8fb928ff37ca45def17ac75d6e799fb75f3f24f123aa31be169bfaf65f59dd40?s=96&d=mm&r=g","contentUrl":"https:\/\/secure.gravatar.com\/avatar\/8fb928ff37ca45def17ac75d6e799fb75f3f24f123aa31be169bfaf65f59dd40?s=96&d=mm&r=g","caption":"InvestGlass"},"sameAs":["https:\/\/www.investglass.com"],"url":"https:\/\/www.investglass.com\/pl\/author\/axginvestglass-com\/"},{"@type":"ImageObject","inLanguage":"pl-PL","@id":"https:\/\/www.investglass.com\/how-architects-can-benefit-from-crm-software\/#local-main-organization-logo","url":"https:\/\/www.investglass.com\/wp-content\/uploads\/2023\/10\/InvestGlass-blue2.png","contentUrl":"https:\/\/www.investglass.com\/wp-content\/uploads\/2023\/10\/InvestGlass-blue2.png","width":839,"height":192,"caption":"InvestGlass"}]}},"_links":{"self":[{"href":"https:\/\/www.investglass.com\/pl\/wp-json\/wp\/v2\/posts\/31183","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.investglass.com\/pl\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.investglass.com\/pl\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.investglass.com\/pl\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.investglass.com\/pl\/wp-json\/wp\/v2\/comments?post=31183"}],"version-history":[{"count":0,"href":"https:\/\/www.investglass.com\/pl\/wp-json\/wp\/v2\/posts\/31183\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.investglass.com\/pl\/wp-json\/wp\/v2\/media\/31188"}],"wp:attachment":[{"href":"https:\/\/www.investglass.com\/pl\/wp-json\/wp\/v2\/media?parent=31183"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.investglass.com\/pl\/wp-json\/wp\/v2\/categories?post=31183"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.investglass.com\/pl\/wp-json\/wp\/v2\/tags?post=31183"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}