{"id":31183,"date":"2022-01-14T11:14:22","date_gmt":"2022-01-14T10:14:22","guid":{"rendered":"https:\/\/www.investglass.com\/?p=31183"},"modified":"2025-03-21T08:35:49","modified_gmt":"2025-03-21T07:35:49","slug":"%ea%b1%b4%ec%b6%95%ea%b0%80%ea%b0%80-crm-%ec%86%8c%ed%94%84%ed%8a%b8%ec%9b%a8%ec%96%b4%ec%9d%98-%ec%9d%b4%ec%a0%90%ec%9d%84-%eb%88%84%eb%a6%b4-%ec%88%98-%ec%9e%88%eb%8a%94-%eb%b0%a9%eb%b2%95","status":"publish","type":"post","link":"https:\/\/www.investglass.com\/ko\/how-architects-can-benefit-from-crm-software\/","title":{"rendered":"\uac74\ucd95\uac00\uac00 CRM \uc18c\ud504\ud2b8\uc6e8\uc5b4\uc758 \uc774\uc810\uc744 \ub204\ub9b4 \uc218 \uc788\ub294 \ubc29\ubc95"},"content":{"rendered":"
\"\uac74\ucd95\uac00\ub97c<\/figure>\n\n\n\n

\uac15\ub825\ud55c \uace0\uac1d \uad00\uacc4\ub294 \ube44\uc988\ub2c8\uc2a4 \uc18c\uc720\uc790, \uae30\uc5c5, \uac74\ucd95\uac00\uc5d0\uac8c \uc131\uacf5\uc758 \uc5f4\uc1e0\uc785\ub2c8\ub2e4.\u00a057%\uc758 \uae30\uc5c5\uc774 \ud310\ub9e4 \uc218\uc775\uc774 \uc99d\uac00\ud588\ub2e4\uace0 \ubcf4\uace0\ud588\uc2b5\ub2c8\ub2e4.<\/strong>\u00a0\uadf8\ub9ac\uace0\u00a053% \uace0\uac1d \uc720\uc9c0\uc728 \uac1c\uc120 \ud6a8\uacfc \ud655\uc778<\/strong>\u00a0CRM \uc18c\ud504\ud2b8\uc6e8\uc5b4\ub97c \ub3c4\uc785\ud55c \ud6c4(CRM.org<\/a>). \uac74\ucd95\uac00\uc5d0\uac8c CRM \uc2dc\uc2a4\ud15c\uc740 \ub2e4\uc74c\uc744 \ud5a5\uc0c1\uc2dc\ud0b5\ub2c8\ub2e4.\u00a0\ud504\ub85c\uc81d\ud2b8 \uad00\ub9ac, \uace0\uac1d \ucee4\ubba4\ub2c8\ucf00\uc774\uc158, \ub370\uc774\ud130 \uc911\uc559 \uc9d1\uc911\ud654<\/strong>, \ud6a8\uc728\uc131\uacfc \uace0\uac1d \ub9cc\uc871\ub3c4 \ud5a5\uc0c1\uc73c\ub85c \uc774\uc5b4\uc9d1\ub2c8\ub2e4(PickMyCRM<\/a>).<\/p>\n\n\n\n

\uc774 \ube14\ub85c\uadf8\uc5d0\uc11c\ub294 CRM \uc18c\ud504\ud2b8\uc6e8\uc5b4\uac00 \ubb34\uc5c7\uc778\uc9c0, \uadf8\ub9ac\uace0 \uc774\ub97c \uc5c5\ubb34\uc5d0 \uad6c\ud604\ud568\uc73c\ub85c\uc368 \uc544\ud0a4\ud14d\ud2b8\uac00 \uc5b4\ub5a4 \uc774\uc810\uc744 \uc5bb\uc744 \uc218 \uc788\ub294\uc9c0 \uc790\uc138\ud788 \uc0b4\ud3b4\ubcfc \uac83\uc785\ub2c8\ub2e4.<\/p>\n\n\n\n

CRM \uc18c\ud504\ud2b8\uc6e8\uc5b4\ub780 \ubb34\uc5c7\uc778\uac00\uc694?<\/strong><\/h2>\n\n\n\n

CRM\uc740 \uace0\uac1d \uad00\uacc4 \uad00\ub9ac \uc18c\ud504\ud2b8\uc6e8\uc5b4\uc758 \uc57d\uc790\ub85c, \ub2e4\uc591\ud55c \ub514\uc9c0\ud138 \ub3c4\uad6c\ub97c \uc0ac\uc6a9\ud558\uc5ec \uae0d\uc815\uc801\uc778 \uace0\uac1d \uad00\uacc4\ub97c \uad6c\ucd95\ud560 \uc218 \uc788\ub3c4\ub85d \uc124\uacc4\ub41c \uc18c\ud504\ud2b8\uc6e8\uc5b4\uc758 \ud55c \ud615\ud0dc\uc785\ub2c8\ub2e4. \uc774\ub7ec\ud55c \ub3c4\uad6c\ub294 \ub2e4\uc74c\uacfc \uac19\uc740 \uc11c\ube44\uc2a4\ub97c \uc9c0\uc6d0\ud560 \uc218 \uc788\uc2b5\ub2c8\ub2e4:<\/p>\n\n\n\n

- \ud310\ub9e4
- \ub9c8\ucf00\ud305<\/a>
- \uace0\uac1d \uc11c\ube44\uc2a4
- \ud504\ub85c\uc81d\ud2b8 \uad00\ub9ac
- \ud30c\uacac<\/p>\n\n\n\n

\"\"<\/figure>\n\n\n\n

\uac74\ucd95\uac00\ub97c \uc704\ud55c CRM\uc758 \uc774\uc810<\/strong><\/h2>\n\n\n\n

\ube60\ub978 \uc778\ubcf4\uc774\uc2a4 \ubc1c\ud589<\/strong><\/h3>\n\n\n\n

\uac74\ucd95\uac00\ub294 \uace0\uac1d\uacfc \uc790\uc8fc \uc811\ucd09\ud558\uae30 \ub54c\ubb38\uc5d0 \ub2e4\uc74c\uacfc \uac19\uc740 \uc0ac\ud56d\uc774 \ud544\uc218\uc801\uc785\ub2c8\ub2e4. \uc778\ubcf4\uc774\uc2a4 \ubc1c\ud589<\/a> \uc624\ub958\ub294 \ud56d\uc0c1 \ud53c\ud574\uc57c \ud569\ub2c8\ub2e4. \uc778\ubcf4\uc774\uc2a4 \ubc1c\ud589\uc740 \uac01 \ud504\ub85c\uc81d\ud2b8\uc758 \uc9c4\ud589 \uc0c1\ud669\uc5d0 \ub530\ub77c \uc9c4\ud589\ub418\uae30 \ub54c\ubb38\uc5d0 \uac74\ucd95\uc0ac\uc5d0\uac8c\ub294 \uc9c0\uc18d\uc801\uc778 \ud504\ub85c\uc138\uc2a4\uc785\ub2c8\ub2e4. CRM \uc18c\ud504\ud2b8\uc6e8\uc5b4\ub294 \uc0ac\uc6a9\uc790\uac00 \uc778\ubcf4\uc774\uc2a4 \ubc1c\ud589 \ud504\ub85c\uc138\uc2a4\ub97c \ucd94\uc801\ud558\ub3c4\ub85d \uc124\uacc4\ub41c \uc9c0\ub2a5\ud615 \uc6cc\ud06c\ud50c\ub85c\uc6b0\ub97c \uc0dd\uc131\ud560 \uc218 \uc788\ub3c4\ub85d \ud558\uc5ec \uac74\ucd95 \ud68c\uc0ac\uc758 \uc778\ubcf4\uc774\uc2a4 \ubc1c\ud589\uc744 \ub354\uc6b1 \ud6a8\uc728\uc801\uc73c\ub85c \ub9cc\ub4e4\uc5b4 \uc90d\ub2c8\ub2e4.<\/p>\n\n\n\n

CRM \uc18c\ud504\ud2b8\uc6e8\uc5b4\uc758 \ud504\ub85c\uc81d\ud2b8 \uad00\ub9ac \uae30\ub2a5\uc740 \uc0ac\uc6a9\uc790\uc5d0\uac8c \ud300\uc758 \uc9c4\ud589 \uc0c1\ud669\uc5d0 \ub300\ud55c \uac1c\uc694\ub97c \uc81c\uacf5\ud558\ubbc0\ub85c \uccad\uad6c \uac00\ub2a5\ud55c \uac01 \uc791\uc5c5\uc774 \uc644\ub8cc\ub41c \ud6c4 \uc774\ub97c \ud655\uc778\ud560 \uc218 \uc788\uc2b5\ub2c8\ub2e4.<\/p>\n\n\n\n

\uc790\ub3d9\ud654\ub41c \ub9c8\ucf00\ud305<\/strong><\/h3>\n\n\n\n

\ub2e4\uc74c\uacfc \uac19\uc740 \ubd84\uc11d \ub3c4\uad6c \ud1b5\ud569 Google \uad11\uace0<\/strong>, Facebook Pixel<\/strong>, \ubc0f Google \uc560\ub110\ub9ac\ud2f1\uc2a4<\/strong> \ub294 \ub9c8\ucf00\ud305 \uc804\ub7b5\uc744 \ucd5c\uc801\ud654\ud558\uace0\uc790 \ud558\ub294 \uac74\ucd95 \ud68c\uc0ac\uc5d0\uac8c \ud544\uc218\uc801\uc785\ub2c8\ub2e4. \uc774\ub7ec\ud55c \ud50c\ub7ab\ud3fc\uc744 \uc0ac\uc6a9\ud558\uba74 \uc0ac\uc6a9\uc790 \uc0c1\ud638 \uc791\uc6a9\uc744 \uc815\ud655\ud558\uac8c \ucd94\uc801\ud558\uc5ec \ub9c8\ucf00\ud305 \ud6a8\uacfc\ub97c \ub192\uc77c \uc218 \uc788\uc2b5\ub2c8\ub2e4. \ud2b9\ud788, \uae30\uc5c5\uc740 \ud3c9\uade0\uc801\uc73c\ub85c $2<\/strong> \ubaa8\ub4e0 $1<\/strong> \uad6c\uae00 \uad11\uace0\uc5d0 \uc9c0\ucd9c\ud55c \uae08\uc561\uc785\ub2c8\ub2e4, \ub97c \ub098\ud0c0\ub0b4\ub294 200%<\/strong> \ud22c\uc790 \uc218\uc775\ub960(ROI).<\/a>  \ub610\ud55c \uc5c5\uacc4 \uc804\ubc18\uc758 Google \uad11\uace0 \ud3c9\uade0 \ud074\ub9ad\ub960(CTR)\uc740 \ub300\ub7b5 \ub2e4\uc74c\uacfc \uac19\uc2b5\ub2c8\ub2e4. 6.42%<\/strong>. \uc774\ub7ec\ud55c \ub3c4\uad6c\ub97c \ud65c\uc6a9\ud558\uc5ec \uac74\ucd95 \ud68c\uc0ac\ub294 \ub370\uc774\ud130 \uae30\ubc18 \uc758\uc0ac \uacb0\uc815\uc744 \ub0b4\ub9ac\uace0 \uc804\ub7b5\uc744 \uac1c\uc120\ud558\uc5ec \uad81\uadf9\uc801\uc73c\ub85c \uace0\uac1d \ud655\ubcf4 \ubc0f \uc720\uc9c0\ub97c \uac1c\uc120\ud560 \uc218 \uc788\uc2b5\ub2c8\ub2e4.<\/p>\n\n\n\n

\ubd84\uc11d \ub3c4\uad6c \ubc0f \uc774\uba54\uc77c\uacfc \uac19\uc740 \uae30\ud0c0 \ud0c0\uc0ac \ud50c\ub7ab\ud3fc\uacfc \ud1b5\ud569\ud560 \uc218 \uc788\ub294 CRM \uc18c\ud504\ud2b8\uc6e8\uc5b4\ub294 \ub9c8\ucf00\ud305 \ud65c\ub3d9\uc744 \uc704\ud55c \ubbf8\uc158 \uc13c\ud130\ub97c \ub9cc\ub4e4 \uc218 \uc788\uc2b5\ub2c8\ub2e4. \uadf8\ub8f9 \uc774\uba54\uc77c\uc744 \ucd94\uc801\ud558\uace0, \uc608\uc57d\ud558\uace0, \uc911\uc694\ud55c KPI\uc5d0 \ub9de\uac8c \ud15c\ud50c\ub9bf\uc744 \ub9cc\ub4e4 \uc218 \uc788\uc2b5\ub2c8\ub2e4.<\/p>\n\n\n\n

\ucee4\ubba4\ub2c8\ucf00\uc774\uc158 \uac1c\uc120<\/strong><\/h3>\n\n\n\n

\uac74\ucd95 \ud504\ub85c\uc81d\ud2b8\uc5d0\ub294 \uc9c1\uc7a5 \uc9c1\uc6d0\uacfc \uc81c3\uc790\ubd80\ud130 \uc5d4\uc9c0\ub2c8\uc5b4\uc640 \uace0\uac1d\uc5d0 \uc774\ub974\uae30\uae4c\uc9c0 \ub9ce\uc740 \uc0ac\ub78c\uc774 \ucc38\uc5ec\ud569\ub2c8\ub2e4. \uac01 \uc0ac\ub78c\uc740 \uac01\uc790\uc758 \ubc29\uc2dd\uc73c\ub85c \ud504\ub85c\uc81d\ud2b8\uc5d0 \uae30\uc5ec\ud558\uc9c0\ub9cc, \uac01 \uc9c1\uc6d0\uc774 \ucd5c\uc120\uc744 \ub2e4\ud574 \uc77c\ud55c\ub2e4\uace0 \ud574\uc11c \ud504\ub85c\uc81d\ud2b8\uc758 \uc131\uacf5\uc774 \ubcf4\uc7a5\ub418\ub294 \uac83\uc740 \uc544\ub2d9\ub2c8\ub2e4.<\/p>\n\n\n\n

\uc0ac\uc2e4, \ud504\ub85c\uc81d\ud2b8 \uc131\uacf5\uc758 \uc5f4\uc1e0\ub294 \ub300\uaddc\ubaa8 \ud300\uc758 \ucee4\ubba4\ub2c8\ucf00\uc774\uc158 \ud488\uc9c8\uc785\ub2c8\ub2e4. \uc804\uc6a9 CRM \uc18c\ud504\ud2b8\uc6e8\uc5b4\ub97c \uc0ac\uc6a9\ud558\uba74 \ud504\ub85c\uc81d\ud2b8\uc5d0 \ucc38\uc5ec\ud558\ub294 \ubaa8\ub4e0 \uc0ac\ub78c\uc774 \uc704\uce58\uc5d0 \uad00\uacc4\uc5c6\uc774 \ub3d9\uc77c\ud55c \ub370\uc774\ud130\uc5d0 \uc561\uc138\uc2a4\ud558\uace0 \uacf5\uc720\ud560 \uc218 \uc788\uc2b5\ub2c8\ub2e4. \uc9c1\uc6d0\ub4e4\uc740 \ud0dc\ube14\ub9bf\uacfc \ubaa8\ubc14\uc77c \uae30\uae30\ub97c \ud3ec\ud568\ud55c \ubaa8\ub4e0 \uae30\uae30\uc5d0\uc11c \ud544\uc218 \ub370\uc774\ud130\uc5d0 \uc561\uc138\uc2a4\ud560 \uc218 \uc788\uc2b5\ub2c8\ub2e4. \uc774\ub7ec\ud55c \uc720\uc5f0\uc131\uc740 \uace0\uac1d \uad00\uacc4\ub97c \ud06c\uac8c \uac1c\uc120\ud558\uace0 \ud300\uacfc \uace0\uac1d \uac04\uc758 \uc2e0\ub8b0\ub97c \uad6c\ucd95\ud560 \uc218 \uc788\uc2b5\ub2c8\ub2e4.<\/p>\n\n\n\n

\ud504\ub85c\uc81d\ud2b8\uc5d0 CRM \uc18c\ud504\ud2b8\uc6e8\uc5b4\ub97c \ud1b5\ud569\ud558\uba74 \ucee4\ubba4\ub2c8\ucf00\uc774\uc158\uc774 \uac1c\uc120\ub418\uc5b4 \uc8fc\uc694 \ud504\ub85c\uc81d\ud2b8 \ucc38\uc5ec\uc790\uc5d0\uac8c \uc791\uc5c5 \ud604\uc7a5\uc758 \ubcc0\uacbd \uc0ac\ud56d\uc744 \uc989\uc2dc \uc54c\ub9b4 \uc218 \uc788\uc73c\ubbc0\ub85c \uc5c5\ubb34\uc758 \ud6a8\uc728\uc131\ub3c4 \ud5a5\uc0c1\ub420 \uc218 \uc788\uc2b5\ub2c8\ub2e4.<\/p>\n\n\n\n

\uc0ac\uc6a9\uc790 \uce5c\ud654\uc801\uc778 \ud1b5\ud569<\/strong><\/h3>\n\n\n\n

CRM \ub3c4\uad6c\ub294 \ud1b5\ud569\uacfc \uad6c\uc131\uc774 \ube44\uad50\uc801 \uac04\ub2e8\ud558\uba70 \ud544\uc694\uc5d0 \ub530\ub77c \uc870\uc815\ud560 \uc218 \uc788\uc2b5\ub2c8\ub2e4. \ucc98\uc74c\ubd80\ud130 \uc804\ubb38\uac00\uc758 \uc548\ub0b4\ub97c \ubc1b\ub294 \uac83\uc774 \uc88b\uc9c0\ub9cc, \uc77c\ub2e8 \uc0ac\uc6a9\ud558\uae30 \uc2dc\uc791\ud558\uba74 \ub9e4\uc6b0 \uc0ac\uc6a9\uc790 \uce5c\ud654\uc801\uc785\ub2c8\ub2e4.<\/p>\n\n\n\n

\ud655\uc7a5 \uac00\ub2a5\ud55c CRM \uc18c\ud504\ud2b8\uc6e8\uc5b4\ub294 \ube44\uc988\ub2c8\uc2a4 \uc131\uc7a5\uc5d0 \ub530\ub77c \ubcc0\ud654\ud558\ub294 \uc694\uad6c \uc0ac\ud56d\uc744 \uacc4\uc18d \ucda9\uc871\ud560 \uc218 \uc788\uc73c\ubbc0\ub85c \uc544\ud0a4\ud14d\ucc98 \ud504\ub85c\uc81d\ud2b8\ub97c \uae30\ubc18\uc73c\ub85c \uc804\ubb38\uc801\uc778 \uc815\ubcf4\ud559 \uc870\uc5b8\uc744 \uc81c\uacf5\ud560 \uc218 \uc788\ub294 \uacf5\uae09\uc5c5\uccb4\uc5d0\uc11c CRM\uc744 \uad6c\uc785\ud558\ub294 \uac83\uc774 \uc88b\uc2b5\ub2c8\ub2e4.<\/p>\n\n\n\n

\ud300\uc5d0 \ubb38\uc758<\/strong><\/h3>\n\n\n\n
\"\uac74\ucd95<\/figure>\n\n\n\n

\ub2e4\uc74c\uacfc \uac19\uc740 \uc774\uc810\uc5d0 \ub300\ud574 \uc790\uc138\ud788 \uc54c\uc544\ubcf4\uace0 \uc2f6\uc73c\uc2dc\ub2e4\uba74 \uac74\ucd95\uac00\ub97c \uc704\ud55c CRM<\/a>, \ub97c \ud1b5\ud574 \uc8fc\uc800\ud558\uc9c0 \ub9d0\uace0 \uc5f0\ub77d\ud558\uae30<\/a> \uc9c0\uae08 \ubc14\ub85c \uc778\ubca0\uc2a4\ud2b8\uae00\ub798\uc2a4 \ud300\uc5d0 \ubb38\uc758\ud558\uc2dc\uba74 \uc804\ubb38\uac00\uac00 \uae30\uaebc\uc774 \ub3c4\uc640\ub4dc\ub9ac\uaca0\uc2b5\ub2c8\ub2e4.<\/p>","protected":false},"excerpt":{"rendered":"

Strong customer relationships are key to success for business owners, corporations, and architects.\u00a057% of businesses report increased sales revenue\u00a0and\u00a053% see improved customer retention\u00a0after adopting CRM software (CRM.org). For architects, CRM systems enhance\u00a0project management, client communication, and data centralization, leading to better efficiency and client satisfaction (PickMyCRM). In this blog, we’ll be taking a closer look […]<\/p>\n","protected":false},"author":1,"featured_media":31188,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[13],"tags":[278],"class_list":["post-31183","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-article","tag-crm-for-architects"],"yoast_head":"\nCRM Software for Architects: How architects can benefit - InvestGlass<\/title>\n<meta name=\"description\" content=\"If you'd like to learn more about the benefits of CRM software for architects, don't hesitate to get in touch with our team today\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.investglass.com\/ko\/\uac74\ucd95\uac00\uac00-crm-\uc18c\ud504\ud2b8\uc6e8\uc5b4\uc758-\uc774\uc810\uc744-\ub204\ub9b4-\uc218-\uc788\ub294-\ubc29\ubc95\/\" \/>\n<meta property=\"og:locale\" content=\"ko_KR\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"How architects can benefit from CRM software\" \/>\n<meta property=\"og:description\" content=\"Strong customer relationships are key to success for business owners, corporations, and architects.\u00a057% of businesses report increased sales\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.investglass.com\/ko\/\uac74\ucd95\uac00\uac00-crm-\uc18c\ud504\ud2b8\uc6e8\uc5b4\uc758-\uc774\uc810\uc744-\ub204\ub9b4-\uc218-\uc788\ub294-\ubc29\ubc95\/\" \/>\n<meta property=\"og:site_name\" content=\"InvestGlass\" \/>\n<meta property=\"article:published_time\" content=\"2022-01-14T10:14:22+00:00\" \/>\n<meta property=\"article:modified_time\" 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